the making of great places
Our Retail Has Been Featured In
MICHELIN GUIDE
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EATER
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FOOD & WINE MAGAZINE
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BON APPETIT
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SOUTHERN LIVING
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ARCHITECTURAL DIGEST
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MICHELIN GUIDE 〰️ EATER 〰️ FOOD & WINE MAGAZINE 〰️ BON APPETIT 〰️ SOUTHERN LIVING 〰️ ARCHITECTURAL DIGEST 〰️
Expert-backed tools, Real life results.
Join our community of real estate professionals building places that bring neighborhoods to life. We break down real deals, share proven negotiation and merchandising tactics, and give you the tools to understand what retailers want and what owners need. Because great retail doesn't happen by accident. It's made.
technology is a tool. You’re the advantage.
We'll teach you to use AI to research faster, market smarter, and skip the busywork that eats your afternoon. But no model has ever walked a space with a nervous first-time owner or sensed the moment a landlord was ready to say yes. Deals still get made by people who listen well, read a room, and earn trust over time. We help you sharpen both sides, so you can move faster than brokers who ignore the tools and connect better than the ones who rely on them.
building places is the point
A great block isn't an accident. It's a series of thoughtful decisions about who goes where and why. Done well, a storefront becomes the place neighbors meet, a first-time owner's dream takes root, and a quiet corner turns into somewhere people linger. We help you to see a property as a whole, so the tenants you place make each other, and the neighborhood, stronger. Every lease you sign is a chance to shape how a block feels for years to come.
your license covers the rules. we cover the magic.
Your license taught you the rules of the road. We're here for everything that happens on the drive. The instinct that tells you which corner wants a café, the patience to let a landlord arrive at the idea themselves, the eye for a mix that makes a whole block hum. Those things don't show up on an exam, and they're rarely written down anywhere.
Top Selling Courses
Every successful retail property starts with a plan for who goes where, and why. Retail Merchandising 101 teaches you how to see a property the way great landlords and retailers do: as a mix of tenants that feed each other traffic, energy, and sales. You'll learn how to assess a property's potential, identify the right tenant categories, and arrange them so the whole place works better together. Whether you're new to retail leasing or ready to sharpen your instincts, this course gives you a clear, practical framework you can apply to your very next listing.
What you'll learn
How to read a property, its neighborhood, and its customer base
The principles of a strong tenant mix, and the pairings to avoid
How to plan for foot traffic from morning to evening
Placing anchors, daily-needs tenants, and destination retailers where they do the most good
Merchandising tactics that raise a property's appeal to both tenants and owners
Recommended Add-On’s:
Not every deal fits a standard rent schedule, and the best brokers know how to build a path to "yes" when numbers don't line up at first. Creative Deal-Making teaches you to look past the rent number and use every lever available: timing, concessions, rent structures, and shared risk. You'll study real, anonymized deals that nearly fell apart and learn how they were rescued. By the end, you'll approach every stalled negotiation with more options and more confidence.
What you'll learn
Rent structures beyond flat rent, including percentage, graduated, and hybrid deals
Trading free rent, TI allowances, and term length to bridge a gap
How to share risk with a new or unproven tenant
Reviving a stalled deal without giving away the property's value
Presenting creative options to both sides clearly
Recommended Add-On’s:
A retail lease is full of provisions that quietly shape a deal's value for years. Lease Negotiation Tactics breaks down the clauses that matter most in plain English, explaining what each side wants and where compromise usually lands. You'll learn how to prepare for negotiations, anticipate pushback, and protect your client without stalling the deal. This course helps you walk into every negotiation knowing what to ask for and why. It's educational, not legal advice, so it's designed to help you work more effectively alongside attorneys.
What you'll learn
Key retail clauses, including co-tenancy, exclusives, kick-outs, and radius restrictions
How to read and annotate a letter of intent
Preparing a negotiation strategy before the first conversation
Common landlord and tenant pushback, and how to respond
Knowing when to hold firm and when to trade
Recommended Add-On’s:
The best properties don't wait for tenants to call. Their brokers go out and find the right ones. Courting the Ideal Tenant teaches you how to define the tenants a property needs, build a targeted prospect list, and reach out in ways that get responses. You'll learn to craft compelling pitches, run memorable tours, and follow up without being pushy. This course turns prospecting from guesswork into a repeatable process.
What you'll learn
Building a tenant wish list based on a property's merchandising plan
Researching and prioritizing prospects
Outreach emails and calls that earn a meeting
Pitch decks and tours that help tenants picture success
Follow-up strategies that keep deals moving
Recommended Add-On’s:
@Retail.made
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