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Every successful retail property starts with a plan for who goes where, and why. Retail Merchandising 101 teaches you how to see a property the way great landlords and retailers do: as a mix of tenants that feed each other traffic, energy, and sales. You'll learn how to assess a property's potential, identify the right tenant categories, and arrange them so the whole place works better together. Whether you're new to retail leasing or ready to sharpen your instincts, this course gives you a clear, practical framework you can apply to your very next listing.
What you'll learn
How to read a property, its neighborhood, and its customer base
The principles of a strong tenant mix, and the pairings to avoid
How to plan for foot traffic from morning to evening
Placing anchors, daily-needs tenants, and destination retailers where they do the most good
Merchandising tactics that raise a property's appeal to both tenants and owners
Recommended Add-On’s:
Every successful retail property starts with a plan for who goes where, and why. Retail Merchandising 101 teaches you how to see a property the way great landlords and retailers do: as a mix of tenants that feed each other traffic, energy, and sales. You'll learn how to assess a property's potential, identify the right tenant categories, and arrange them so the whole place works better together. Whether you're new to retail leasing or ready to sharpen your instincts, this course gives you a clear, practical framework you can apply to your very next listing.
What you'll learn
How to read a property, its neighborhood, and its customer base
The principles of a strong tenant mix, and the pairings to avoid
How to plan for foot traffic from morning to evening
Placing anchors, daily-needs tenants, and destination retailers where they do the most good
Merchandising tactics that raise a property's appeal to both tenants and owners
Recommended Add-On’s: