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People are drawn to places that feel alive, and activation creates that energy even during lease-up. Placemaking and Activation teaches you how to use events, pop-ups, design, and programming to build foot traffic and attract long-term tenants. You'll learn how to turn vacant storefronts into opportunities and create experiences that make a property a neighborhood destination. These strategies help properties lease faster and help tenants thrive once they open.
What you'll learn
Launching pop-up programs that test and attract future tenants
Planning events and seasonal activations
Transforming vacant storefronts with temporary uses and displays
Design elements that encourage people to linger
Building community partnerships that bring people back
Recommended Add-On’s:
People are drawn to places that feel alive, and activation creates that energy even during lease-up. Placemaking and Activation teaches you how to use events, pop-ups, design, and programming to build foot traffic and attract long-term tenants. You'll learn how to turn vacant storefronts into opportunities and create experiences that make a property a neighborhood destination. These strategies help properties lease faster and help tenants thrive once they open.
What you'll learn
Launching pop-up programs that test and attract future tenants
Planning events and seasonal activations
Transforming vacant storefronts with temporary uses and displays
Design elements that encourage people to linger
Building community partnerships that bring people back
Recommended Add-On’s: